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Spotify Concept - Your Favorite Mixtape

Winter 2023

Your Favorite Mixtape is a promotional concept for Spotify that celebrates Spotify users and physical media. Spotify's longest and most consistent users are mailed a brown and yellow cardboard box which holds a portable tape player and a cassette tape to celebrate Spotify's 15th birthday. The cassette tape has their most listened to Spotify playlist on it, or, their favorite mixtape.

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